When it comes to history and tradition in the betting industry, few can rival the 80+ years that William Hill have provided a betting service to sports enthusiasts.

But William Hill aren’t a traditional company stuck in the past, dreaming of their heyday and frightened of change. They’re now one of the leading online betting companies, offering new customers free bets.

This article gives you a run down of the latest William Hill offers and how you can take advantage of their promo code.

Who are William Hill?

William Hill were founded in 1934 by…well, a chap named William Hill, believe it or not. At the time they were founded, gambling was actually illegal in the UK. William Hill first started taking greyhound bets in a gambling den in the city of London. It was here that he discovered a legal loophole which allowed him to accept credit or postal bets, but not cash.

Being the innovator he was, William Hill produced the first fixed-odds football coupon in 1944. Something that’s still available to this day. But it wasn’t until 1966, the year England won the World Cup, that he opened his first betting shop. 5 years after gambling was legalised.

He quickly started acquiring existing betting shops managed by people who didn’t have his experience and expertise, and by 1970, Hill retired.

Throughout the next 28 years, the William Hill empire grew to become one of the largest retail bookmakers in the country. And a fixture of almost every high street in the country.

But then the Internet took off, and William Hill launched their Sportsbook in 1998. They’ve since gone from strength to strength, floating on the stock exchange in 2002 and going on to become one of the largest online sportsbooks.

How to source a William Hill promo code

If you’re looking for how to get your William Hill free bet offer, don’t despair, because you’re in the right place.

The first thing you must do if you want to take part in the William Hill offers for new customers is visit the William Hill website.

You’ll be able to detect the William Hill promo code within seconds. You’ll see that on the right hand side of the website there is a banner promoting the latest William Hill free bet.

At the time of writing, the bonus code is ‘C50’, but previously they’ve used codes such as ‘C20’. It’s usually short and well advertised, so you won’t miss it. The William Hill promo code changes regularly though, so ensure that you find the latest code before signing up.

We have a full tutorial guide showing you how to do the William Hill promo with matched betting, available to Premium members. Find out more here.a

If you can’t see this offer, it may be because you have visited the William Hill website before, and your computer is telling them that you’re not a new customer.

You have two options. You can either delete your cookies, or visit the website in a new browser – the second is the easier option.

Following that, you’re just left to claim your William Hill sign up offers. We’ll explain in the next section what you must do to ensure you qualify.

How to use a William Hill Promo code

Once you have sourced an up-to-date William Hill promo code, the next step is to open an account.

You’ll notice in the top right hand corner of the website there is a button which says “Join now”. Click this and a form will pop up on your screen asking you for your information.

Simply input details such as your name, D.O.B, email address, home address, username and password. The very last box to fill in is titled ‘William Hill promo code’. This is where you type your newly discovered code.

Then just accept the terms and conditions, and click ‘create my account’.

So, once you have an account open, what’s the next step? First, you have to make a deposit that adheres to the terms and conditions of the William Hill new customer offer. Usually, this is £10, but it’s always wise to check the terms and conditions first.

You are then required to place that money on a selection of your choice, that again adheres to William Hill’s terms and conditions. Win or lose, you’ll receive your free bet.

There is a shortcut to dramatically increasing the chances of you profiting from this offer, which we’ll get to later in this article.

Key information readers should know

It’s important to be aware that while the key elements of a free bet are usually well displayed, there are numerous pieces of information hidden in the terms and conditions. These can be the difference between you qualifying for a free bet, or not.

This is the case for all William Hill offers, whether it is the William Hill sign up offer for new customers, or a promo aimed at existing customers. We’ll give you the rundown of the key pieces of information from the terms and conditions, using William Hill’s offer for new customers as an example.

Key points

• You must deposit and stake a minimum amount on your first bet to qualify for your William Hill free bet. Usually this amount is £10, but it can change depending on the offer.
• Only the ‘win’ part of an EW bet qualifies for the new customer promotion. So if you placed £5 E/W bet (£10 total), the win part of the selection is £5. This doesn’t fulfill the minimum bet amount. If you bet £10 E/W bet (£20 total), you would fulfil their requirements and qualify for the free bet.
• Free bets aren’t awarded until you place a qualifying bet.
• The William Hill new customer offers are strictly available to those that have never had an account with William Hill before. Unfortunately, it’s done on a ‘one per household’ basis, meaning if a family member has an account, you’ll be ineligible.
• You must either use Paypal, debit card, or credit card to make your first deposit. If you deposit using Skrill, Neteller, Moneybookers, Envoy, PaySafe or Pingit, you’ll be ineligible for the William Hill sign up offer.
• Your William Hill free bet has a 30 day expiry period from the day it’s awarded. If you don’t use it, you’ll lose it.
• Free bet amounts are not included in any of your returns.

What are the payment options?

William Hill are one of the biggest betting companies on the planet.

As a result, they provide customers with an array of different payment options. But remember: only deposits made via Paypal and/or debit/credit cards are eligible for the William Hill sign up offer.

William Hill have over 40 different banking options. But the ones most relevant to UK customers are listed below:

The one that you may not know about in the above list is William Hill cash direct. It’s an very convenient way for you to withdraw your cash if you have a local William Hill betting shop.

When you choose a William Hill cash direct withdrawal, you will be given a voucher which you must print off. When you present this to the cashier at a William Hill retail shop, they will pay you out in cash. The maximum withdrawal amount is £5,000, so you may need to wait a while for amounts over £5,000.

What other promotions are offered by William Hill?

Once you’ve used your William Hill promo code for new customers, there are plenty more promotions available. Some will be sent to you privately via email, but others are available to all. At the time of writing this article, they have 40 different bonuses available for existing customers. These include free bets that are centered around major tournaments in a variety of sports. So if you love horse racing, for example, you’re in luck, because there are lots of different promotions.

How do I use my William Hill offers?

We promised to tell you a better way to make the most of your William Hill offers. Well, OddsMonkey’s the place to come to learn how to return a profit with your free bets.

Maximising free bet profit is our speciality here at OddsMonkey. It’s achieved through a process called matched betting. Matched betting lets you to take advantage of the bonuses offered by bookmakers to turn them into withdrawable cash.

Click here to find out more about matched betting. Or download our free guide:

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